Tuesday 20 December 2011

Vimeo/Youtube Comparison

Youtube
Youtube is the most popular video-sharing website on the internet in the world. It allows anyone to upload videos from a wide range of video formats. This means that it is an extremely accessible platform to upload a wide range of films. Many short film makers use Youtube to distribute and exhibit their products, as it not only hosts videos, the website also allows people to communicate over the video through the commenting tool. This means that people can post comments on the actual video to ensure that they give the creator's opinion effectively. The owner of the video can then reply to these comments, and so on. This will mean that, upon redrafting the project, many different views and opinions can be given from the target audience of 'Flight' to ensure that it is the best quality it can possibly be. The quality of Youtube videos are also another advantage of using the hosting site. The clips can be viewed in HD, meaning that the viewer can view the footage in high quality and that they will be able to see everything within the frame without it being of a low quality. Youtube also allows clips to be exported directly onto social networking sites like Facebook and Twitter. This means that they can be shared with a wider audience and that many different people will have the access to see the footage which is being uploaded. Youtube allows users to annotate the clips uploaded. This means that they are able to communicate with the viewer about key scenes within the narrative. Furthermore, there are many channels on Youtube which are dedicated solely to short films. An example of this is the VirginMediaShorts channel, shown below. Each year the channel hosts a competition to find the best short film available. Users can upload their short film project onto the site to be entered into the competition. This means that by uploaded 'Flight' onto Youtube, I will be able to communicate with other short film fans via this channel to gain a wide range of insights into how the film can be improved.

VirginMediaShort Youtube Channel.

Vimeo
The site Vimeo is another popular destination for film maker's to upload their footage. The website is solely based on creation, whereas Youtube has a wider range of products. This means that there may more of a response from videos on Vimeo, as the footage will be more accessible. Vimeo offers a higher quality service than Youtube, meaning that the viewers of the footage will be able to see all of the footage at ease, in the original format in which it is meant to be seen. This means that the video will be able to communicate mise-en-scene more effectively. Vimeo, like Youtube, allows clips to be shared onto a range of sites. However, the range of websites is very limited, especially when compared to Youtube. The website only offers the user an embed code, meaning that the clip may not be able to be shared on popular social networking sites like Tumblr and Twitter. This will have a negative effect on my production as I will not be able to gain as many views and opinions as if it was shown on Youtube. Vimeo has a lower storage allowance than Youtube, meaning that if I want to show many different drafts of the film, I may not be able to. If I use Youtube, however, then this may change. However, Vimeo does appeal to a more creative audience, as opposed to the amateur videos uploaded which have no relevance to the film industry.

A screen shot of a film on Vimeo.


Conclusion
In conclusion, I have decided that my short film 'Flight' will be uploaded onto the popular website Youtube. However, despite the fact that Vimeo appeals to a much more creative audience, I feel that Youtube will be the perfect destination for 'Flight' to be uploaded onto. This is because I will be able to gain a wide amount of views and opinions from users, which can then be used to shape the future re-drafts of my film. Youtube also has a larger storage capacity than Vimeo, which will benefit 'Flight' as I can upload many different drafts of my film, shaped by the feedback given to me by users. Feedback can also be more easily received from other social networking sites such as Tumblr and Twitter, which Youtube can connect to at ease.

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